We Helped Ice Cartel Sell 1.92M Products Using Google Ads
The results
1.92 million revenue in 13 months
525.59% Return on Ad Spend
$147K to $150K of monthly sales
Introduction
"Solution Used:
Google Ads campaign audit, keyword optimization, persuasive ad copy, refined targeting, and daily performance management."
IceCartel was already running Google Ads, but the results weren’t as strong as they could be. They were spending big each month, and while sales were coming in, there was room to make those ads work harder. We stepped in to see exactly what could be improved and how to get more from the same budget.
We dug into the campaigns and looked at which ads and keywords were worth keeping, and replaced the ones that wasted money. Then we rewrote the ad messages to grab attention and speak directly to customers ready to buy. We also adjusted the targeting so the ads reached people who were more likely to make a purchase.
From there, we kept a close eye on the numbers every day and fine-tuned the campaigns to stay on track. This approach helped Ice Cartel sell over 13 months, bringing in more than five times the return on every advertising dollar.
The Before and After Transformation
Before
After
High Ad Spend Without Maximum Return
The ad budget was not delivering the best possible results.
Strong ROAS Performance
Over five times the return for every dollar spent on ads.
Unstable Monthly Sales
Revenue varied and lacked predictable growth.
Consistent Monthly Sales
Maintained $147K to $150K in monthly sales.
Limited Audience Reach
Ads were not reaching enough high-intent buyers.
Expanded Targeting
Reached more buyers ready to purchase.
No Long-Term Optimization
Campaign changes were infrequent and missed opportunities.
Ongoing Campaign Management
Daily monitoring and updates kept performance high.
Scaling Risks
Higher spending risked lowering profit margins.
Controlled Scaling
Kept product costs between $58 and $70 while growing sales.
Short-Term Wins Only
No plan for lasting results.
Sustained Growth
Strong performance maintained over 13 months.
Brand’s Bro helped us reach more buyers and keep costs low. In just over a year, we revenue 1.92 million. The results were better than we imagined.
Rafsan Jany
Head of sales
GET STARTED NOW
What are you waiting for?
These kinds of uplifts are one free discovery call away
GET STARTED NOW
What are you waiting for?
These kinds of uplifts are one free discovery call away.
Rafsan, our head of sales, is eager to take your free discovery call and, ready to help you explore how our tailored solutions can drive substantial results for your business.
Rated 5/5 by hundreds of conversion happy customers.
Rafsan Jany
Head of sales
GET STARTED NOW
What are you waiting for?
These kinds of uplifts are one free discovery call away
