The 75-Day Growth: How an Outdoor Sports Gear Brand Went from $80k/mo to $140k/mo
The results
Revenue from Meta Ads grew from $80k/mo → $140k/mo in 75 days
ROAS increased 31%
Waste spend dropped as budget shifted to best sellers
Introduction
Solution Used:
Meta Ads Management, Tracking Cleanup, Campaign Restructure, Weekly Optimization.
This outdoor sports gear brand was getting plenty of clicks, but the real issue was visibility. The team could not clearly see which products, campaigns, or searches were actually driving sales. Spend was happening, but performance was hard to track and optimize with confidence.
We focused on bringing clarity and control back into the account. Product segmentation and a tighter campaign structure made results easier to read. Wasted spend was reduced, and more budget was shifted toward products and campaigns that were already converting.
That is what helped grow the account from $80K per month to $140K per month in 75 days, while increasing ROAS by 31%.
The Before And After Transformation
Before
After
Black-Box Spend
Spend: $50k–$70k/mo with unclear winners.
Clear Performance
Winners identified and budgeted with confidence.
ROAS Was Stuck
Avg ROAS: 2.4x (flat month to month).
ROAS Improved
Avg ROAS: 3.1x (+31%).
Budget Spread Thin
Too many products getting spent; top SKUs underfunded.
Product Segmentation
Top products prioritized; budget moved to proven sellers.
Waste in Search Terms
18–25% of spend going to low-intent queries.
Waste Trimmed
Wasted spend cut to 8–12% through cleanup.
Revenue Ceiling
PPC revenue hovered around $80k/mo.
Revenue Lift
PPC revenue reached $140k/mo in 75 days.
Rafsan Jany
Head of sales
GET STARTED NOW
What are you waiting for?
These kinds of uplifts are one free discovery call away
GET STARTED NOW
What are you waiting for?
These kinds of uplifts are one free discovery call away.
Rafsan, our head of sales, is eager to take your free discovery call and, ready to help you explore how our tailored solutions can drive substantial results for your business.
